
NIMS’s
Bachelor of Business Administration (BBA)
Course Overview
The Bachelor of Business Administration (BBA) is a three-year undergraduate program that provides a comprehensive understanding of business management and administrative principles. This course is designed to develop leadership, entrepreneurial, and strategic decision-making skills among students.
Course Objectives
- To build foundational knowledge in business functions like marketing, finance, human resources, and operations.
- To prepare students for management roles in various industries.
- To enhance communication, leadership, and critical thinking skills.
- To serve as a stepping stone for MBA and other management-related studies.
Key Subjects Covered
- Principles of Management
- Marketing Management
- Financial Accounting
- Human Resource Management
- Business Communication
- Organizational Behaviour
- Entrepreneurship Development
- Operations Management
- Business Ethics & Corporate Governance
Career Opportunities
Graduates of BBA can work in:
- Marketing & Sales
- Finance & Banking
- Human Resources
- Business Consulting
- Startups & Entrepreneurship
Further studies options include:
- Master of Business Administration (MBA)
- Post Graduate Diploma in Management (PGDM)
- Certification courses in Digital Marketing, Data Analytics, etc.
Why Choose BBA?
- Strong industry orientation with practical exposure
- Builds a managerial mindset at an early stage
- Opens doors to diverse corporate roles and higher studies
- Equips students with both theoretical and applied business knowledge